Sales and Marketing Dashboards
Most people will agree that you can't manage what you can't measure. This is especially true in marketing given that in marketing there is often a challenge of defining what exctly you want to measure. The business of restoration produces challenges in defining metrics that make sense for a marketing dashboard. Some metrics may seem too transient, being only relevant to a particular campaign. Some metrics may seem too tactical, not strategic enough to the business. Still further, some metrics may seem too difficult to achieve, requiring a broad change in processes before the metrics are possible.
InSite360 gives you tremendous flexibility in what metric you wish to track and how you want to track them. There are very few boundries imposed upon you by InSite360's flexible framework. This is very important when you want to separate yourself from the conventional key performance indicators. Top Tier Software gives you the standard Marketing dashboards so you can spend your time developing more relevant dashboards that fit your particular business model.